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Cristiano Ronaldo skips Ballon d'Or gala to pick up award in Italy

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Marcotti: Is Italy trying to make its product 'crappier'? (1:13)

Gab Marcotti eviscerates Italian football for having its awards gala the same night as the Ballon d'Or. (1:13)

Cristiano Ronaldo has won the Serie A player of the year award and was named in the Italian top flight's best XI.

Ronaldo was at the Gran Gala del Calcio in Milan on Monday to collect his prize, instead of attending the Ballon d'Or ceremony in Paris where he was third in the voting for best player in the world behind winner Lionel Messi and second-place Virgil van Dijk.

The Juventus forward turned up about an hour before the main award was announced, arriving more than two hours after the other guests.

For the first time at the Italian ceremony there were also awards for female players. Roma and Italy forward Manuela Giugliano won the top prize.

All the awards are voted for by a mix of footballers, coaches, referees and journalists.

Ronaldo signed for Juventus from Real Madrid in July 2018 and helped the Bianconeri to their eighth successive Serie A title in his first season at the Italian club.

The 34-year-old Ronaldo scored 28 goals in all competitions for Juventus, including 21 in the league.

Gian Piero Gasperini won the award for best coach after leading Atalanta to third place and a Champions League berth. Gasperini beat former Juventus coach Massimiliano Allegri and Bologna's Sinisa Mihajlovic.

Information from the Associated Press was used in this story.